About me

I am a highly motivated graphic designer with 10+ years’ experience in a variety of exciting projects.

Whilst I am passionate about design, I am also organised and will thrive when asked to meet strict deadlines.

Possessing a strong track record for bringing a certain creative flair to developing, directing and implementing projects, I am now looking for a new challenge.

Want to know more about me?

Download my CV


Key Achievements & Skills

Designing visual identity and marketing collateral for the number one poker website (PokerStars) and improving customer click engagement with promotional banners.

Third Parties
Responsible for designing in collaboration with Rank Interactive’s biggest brand partners including Endemol and Freemantle around their Britain’s Got Talent, X Factor and Deal or No Deal brands.

Creation of design assets tailored for Facebook and social media channels for Bonza Gaming, handling many third-party slots and gaming brand providers.

Creating transition screens, menu and icons for Bonza Gaming app. Working directly with front-end developers and Lead UI Artist on UX and UI improvements.

Designing easyProperty website working closely with the Head of UX

Managing a team of Designers, organising work load and hitting strict and short deadlines.

Visual Identity
Creating a visual identity and brand for Markem-Imaje.

Responsible for the rebranding of easyProperty, the creation of unique and recognisable brand guidelines and ensuring all creative output was of a high standard.

Work Experience


July 2021 – December 2021

Reporting directly to the Creative Director I was in charge of Premier Vegas, creating and delivering marketing assets for our online casino product, across a growing number of markets and brands.
I was leading and managing a small team delivering the day-to-day needs of the marketing department and wider business.
My focus was on creating outstanding assets for a variety of channels, participating in larger campaigns and projects such as Out of Home campaigns across all of Africa.
I was leading all creatives and acting as the brand guardian for Premier Vegas making sure everything was following Premier Vegas vision and guidelines.
When needed I was involved in large project for Premier Bet, the sports brand of Premier Group. I helped develop big campaigns for our partnership with AC Milan, Benfica and AS Monaco.





September 2020 – May 2021

Creating marketing assets for DPS Games’ website, social media, marketing and PR campaign: adverts, flyers, posters, presentation material and t-shirts.
Working across functional teams across Live Operations, Community and Marketing to provide art support for activities across multiple platforms. Liaising with the Art Director and Art Production Director to ensure assets meet and accurately represent the style and quality of the in-game graphics.
Assisting the in-game art production team in creating 2D logos and other assets which will be featured in the upcoming unannounced title.
Setting up file structures and process for the long-term creations and delivery of marketing assets for DPS Games and the unannounced project. Continued research and evaluation of the video games industry marketing trends.




October 2016 – June 2020

Designing for across their three market leading brands: PokerStars, BetStars and PokerStars Casino, I was creating digital assets to support product launches, promotions and visual identities for multiple territories, in line with each brands unique look and feel. I made contributions to high profile campaigns such as BetStars Cheltenham Racing Festival and PokerStars Caribbean Adventure.
As sole designer on PokerStars Casino I was involved in all design projects, including their high profile rebranding. I often assumed the responsibilities of the Casino Design Manager in order to ensure smooth running of processes and deadline management when required. This included supervising an offshore team in Riga to guarantee high quality graphical asset delivery and ensuring processes were followed throughout the creative process.
I was solely in charge of designing all visual identities and digital assets for PokerStars Casino, dealing directly with stakeholders to meet tight deadlines and understand their business needs with each project.




March 2015 – September 2016

Responsible for leading and inspiring the creative team, I was in charge of the brand overall identity and vision.
I was accountable for generating new concepts and ideas that will revolutionise the property business.
The primary objective of the role was to turn easyProperty into a brand people would instantly recognise and trust.
Using mood boards to help identify the style best suited to take the brand forward, I wrote new guidelines in order to modernise the brand, make it unique and ensure customers would immediately identify a brand they can trust and feel comfortable interacting with for large sums of money.
Working closely with the CMO and our Head of UX, I rethought the entire website to make the user journey more pleasant.
I oversaw the execution of all creative communications in print and digital.
Involved in the graphical realisation of our TV ad and out of home campaign, I was responsible for the day to day output of an external agency, ensuring the brand guidelines, tone of voice and look and feel are all adhered to.




August 2014 – March 2015

Social gambling Facebook-based application, role covering creative design for marketing and product across desktop and mobile platforms.
I defined the art and brand creation process from concept through to completion, sole responsibility for all marketing material (social, email etc…)
I was in charge of creating design assets tailored for Facebook and social media channels, handling many third-party slots and gaming brand providers.
I created transition screens, menu and icons for the app and worked directly with Marketing, UX & Product teams. I teamed up with the Marketing team to define our strategy.
Supported UX and Product teams with advice and designs.




August 2012 – June 2014

Worked across diverse brands Bluesq.com, GrosvenorCasinos.com and Meccabingo.com within strict brand guidelines. Responsible for designing marketing collateral for website promotions, banners, games imagery, Facebook and html email templates on desktop, mobile and tablet.
Also worked collaboratively with third parties such as Endemol, IGT and Freemantle to deliver branded content including the X-Factor, BGT and Deal or No Deal promotions.
Experienced working with UX Developers, Producers, Project Owners, Product Managers and managing Junior Designers.
Experienced working on and directing photoshoots.




March 2012 – August 2012

Gala / Coral – Designed marketing collateral for Coral’s new website including bingo, poker and casino promotions.
slots.com – A gaming subsidiary of bodog offering online slots and casino games across the UK. Responsible for designing new website pages and banners. Also designed for their Facebook platform.




June 2011 – March 2012

Responsible for the entire design process from creation to production of a new website for the biggest poker club in the UK.
Designed logos and marketing collateral for showpiece tournaments in both print and digital including billboards, posters, leaflets, freestandings, web pages, web banners within strict deadlines.




March 2011 – June 2011

4 months contract work designing bus advertising banners (Nottingham orange line), brochures for Cathedral Interiors (Olympic venue restaurant) and catalogues for NRS (Nottingham Rehab Supplies).




March 2008 – February 2011

Worked for a design and engineering company which manufactures industrial printers and marking equipment for use in factories and warehouses.
I created their visual identity and brand. Designed icons for their new range of printers used on the user interface. Layout of manuals, catalogues, and brochures in 25 different languages. Placed orders to the printers and translators. Proofread final documents, worked to tight deadlines. Trained colleagues in the use of Adobe Creative Suite.




November 2007 – January 2008

3 months contract work designing layout for a magazine publishing company which produces two magazines; maman! and EVO.




Education & Qualifications

HND of Technical Art

Baccalaureat in Sciences


  • Julie is rapid, meticulous, innovative, and is very much the go-to person when you need to rely on someone to get a job done properly. She’s a great asset to any company!

    - Ben Smith - Creative Director - Goat Interactive -
    • Julie is an independent creative who consistently delivered above expectations.

      - Lottie Broomhall - Lead Marketing Manager - DPS Games -
      • Julie is without doubt one of the most efficient designers I have every worked with.
        Her skill and speed in Adobe applications is mesmerising, yet her accuracy is second to none.

        - Cherie James - Senior Manager - PokerStars -
        • Julie is a great asset to a team, she is very creative and understands the importance of creating a consistent brand identity.

          - Tess Tucker - CMO - easyProperty -
          • Julie is one of the most talented designers I have ever worked with,
            she combines excellent creative ideas with awesome design execution.

            - Jason Wintermeyer - Lead UI Designer - Bonza -
          • Julie was a fantastic designer to work with, super talented and extremely creative.

            - Joel Newman - Head of UX - Rank -
          • The quality of Julie’s work was superb, and to maintain such a high standard whilst ensuring projects were completed quickly was just as impressive.

            - Harry Pile - Senior Marketing Executive - slots.com -
              • Julie is an extremely creative person with a great sense of design and style.

                - Stephan Clavel - Head of CRM - easyProperty -
              • Julie is extremely efficient, reliable, hard working and had no problem adapting to a new environment.

                - Alexandra Ottewell - Marketing Manager - Dusk Till Dawn -


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